To celebrate St Valentines this year, Illamasqua has launched Throb, a mini collection consisting of three new nail vanish shades, a lipgloss and a lipstick.
One of the new additions to the Illamasqua nail varnish family is a rich and creamy yellow under-toned shade, given the risqué name Load. The colour is a unique custard vanilla shade and although I'm not a fan of the colour personally, I know a lot of people will love this as a more wearable alternative to white. It took two coats for an opaque finish and what I like best was that there was no need to add a topcoat for ultra glossy nails.
Illamasqua's nail varnish is priced at £13.50
Available from Selfridges London, Manchester, Birmingham, Fenwick Newcastle, Debenhams Glasgow, Belfast, Cardiff and online at www.illamasqua.com

I think i'm with you on the not being a fan but i'm sure lots of others will like it! x
ReplyDeletei think it look gorgeous on you, very springy! (is that a word? lol)
ReplyDeleteIf it hadn't of been named 'Load'
ReplyDeleteI think it would be more successful!
It just makes me cringeee! :P
£13.50!
ReplyDeleteI quite like the colour, the name's a bit offputting though! x
ReplyDeletei dooo love this!
ReplyDeleteIm so pleased because they have finally opened up an Illamasqua counter in my city and I do have a bit of a thing for solid pastel colours. how many layers of the polish is needed to get that consistency tho? and agreed- the name is pretty off putting, I wonder what the other ones in the range are called. x
ReplyDeleteThis actually look so much nicer than I thought it would x
ReplyDeleteI can't decide whether I like it or not. It's not something I would definitely go for, but the more I see it on other people I think it looks nice :)
ReplyDeleteI kinda like it, maybe because on your long nails it looks great. Im laughing at the name too:P
ReplyDeleteIt looks lovely on you! I don't usually wear this type of colour on my nails though, so I probably wouldn't buy it myself. I do like the finish of it though! x
ReplyDeleteI liked it in the promo shot with the black but on its own it looks a bit blah. I don't like white on its own anyway #tippex
ReplyDeleteI really like the colour of it, I think it looks great! Illamasqua nail polish is always really good quality, your nails are amazing, are they real?
ReplyDeleteSusieXXX
Not my kinda colour, great post though..
ReplyDeletehttp://miss-lv.blogspot.com/
ow not really into this colour but really good that even though your not keen on it you still showed it.
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I'm not a fan of cremes and I find that color adorable!
ReplyDeleteNot a fan but its a nice idea and could work on certain peeoples :)
ReplyDeleteIzzy xx
http://belleoftheblush.blogspot.com/
i really like this shadexxx
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